Our Work

Promotions Programs – Retail, Online and OEM Go to Market Programs for Consumers and SMB

  • Turn-key promotion program
    • Targeted by Usage Model
    • Identified best-of-breed software vendors and negotiated all software offers
    • Created all associated assets
      • Print, online, and in-store promotional collateral/displays
      • Designed and printed CDs & CD Covers, created redemption microsite, banners, etc.
      • Managed all external creative agencies and fulfillment companies
    • Reusable program infrastructure for seasonal refresh e.g. Back to School, Holiday, Back to Business

See the programs:

Sales and Marketing Initiative – Digital Communities Initiative

  • Conceptualized, developed, and executed a multi-vendor, multi-channel worldwide sales and marketing program
    • Recruited marquee partners and managed ongoing relationships
    • Created turn-key, multi-vendor Digital Communities solutions sales programs as a follow-up program (www.govtech.net/dcstarterkit)
    • Provided comprehensive Sales and Training tools
      • Events: webinars, seminars, sales conferences, matchmaking events
      • Assets: Sales guides, solutions tearsheets
      • Lead generation

Digital Communities Links:

Mobilized Software Initiative

  • Developed a multi-vendor global technology initiative to accelerate adoption of mobilized software
    • Recruited marquee partners and managed ongoing relationships
    • Developed and managed go to market programs
    • Created and participated in:
      • Events: webinars, seminars, matchmaking events
      • Assets: Solutions guides for enterprise and small business mobile applications and services
      • Authored thought leadership articles

Mobilized Software Initiative Links: